Analisis Perbandingan Pendapatan Pedagang Singkong Di Pasar Beringin Dan Pasar Tenguyun Di Kota Tarakan | ELECTRONIC THESES AND DISSERTATION
Image of Analisis Perbandingan Pendapatan Pedagang Singkong Di Pasar Beringin Dan Pasar Tenguyun Di Kota Tarakan

Analisis Perbandingan Pendapatan Pedagang Singkong Di Pasar Beringin Dan Pasar Tenguyun Di Kota Tarakan

Pengarang : Said Muhammad Iqbal - Personal Name;

Perpustakaan UBT : Universitas Borneo Tarakan., 2021
XML Detail Export Citation
    SKRIPSI

Abstract

Besarnya produksi singkong pada tahun tertentu yang tidak seimbang dengan tingkat penjualan di pasar, akan mempengaruhi tingkat pendapatan pedagang singkong di pasar. Tujuan dari penelitian ini ialah (1) Untuk mengetahui perbedaaan karakteristik pedagang singkong di pasar Beringin, dan pasar Tenguyun. (2) Untuk mengetahui biaya pemasaran, penerimaan dan pendapatan pedagang singkong di pasar Beringin, dan pasar Tenguyun. (3) Untuk mengetahui perbandingan pendapatan pedagang singkong di pasar Beringin dan pasar Tenguyun. Metode penentuan sampel pada penelitian ini ialah sampling jenuh dengan jumlah responden 20 orang. Metode pengumpulan data ialah observasi, kuesioner, wawancara, dan dokumentasi. Metode analisis data menggunakan analisis usaha yaitu biaya pemasaran, penerimaan, dan pendapatan serta statistik perbandingan uji t. Berdasarkan hasil penelitian (1) Perbedaan karakterisitik pedagang singkong pasar Beringin dan Tenguyun meliputi jenis kelamin yaitu pasar Tenguyun lebih memiliki banyak pedagang berjenis kelamin laki-laki dibandingkan pasar Beringin. Umur pedagang singkong pasar Beringin dan pasar Tenguyun sama-sama masih dalam kategori produktif. Tingkat pendidikan pedagang singkong pasar Tenguyun lebih tinggi dibandingkan pasar Beringin. Pengalaman berdagang/lama usaha pedagang pasar Beringin lebih banyak dibandingkan pasar Tenguyun. (2) Total biaya pemasaran di pasar Beringin yaitu Rp. 1.450.000, dengan rata-rata jumlah penerimaan Rp. 92.500, dan rata-rata pendapatan Rp. 1.357.500, dibandingkan dengan rata-rata biaya pemasaran pasar Tenguyun yaitu Rp. 1.050.500, dengan rata-rata jumlah penerimaan Rp. 85.000, dan rata-rata pendapatan Rp. 965.500. (3) Berdasarkan hasil uji t, perbandingan pendapatan pedagang singkong di pasar Beringin dengan pedagang singkong di pasar Tenguyun memiliki perbedaan yaitu, nilai t hitung lebih besar dari nilai t tabel maka dalam pengambilan keputusan ada perbedaan rata-rata pendapatan antara pedagang singkong pasar Beringin dan pedagang singkong pasar Tenguyun.
Kata Kunci: Analisis Perbandingan Pendapatan, Pedagang Singkong, Pasar

The amount of cassava production in a certain year, which is not balanced with the level of sales in the market, will affect the level of income of cassava traders in the market. The objectives of this study were (1) to determine the differences in the characteristics of cassava traders in the Beringin market and Tenguyun market. (2) This is to determine the marketing costs, revenues and income of cassava traders in the Beringin market and Tenguyun market. (3) This is to determine the income ratio of cassava traders in the Beringin market and Tenguyun market. The sampling method in this study was saturated sampling with 20 respondents. The data collection methods are observation, questionnaires, interviews, and documentation. Methods of data analysis using business analysis, namely marketing costs, revenues, and income as well as statistical t test comparisons. Based on the results of the study (1) The differences in the characteristics of the cassava traders in the Beringin and Tenguyun markets include gender, namely the Tenguyun market has more male traders than the Beringin market. Both of the cassava traders in the Beringin market and Tenguyun market are still in the productive category. The education level of the cassava traders in the Tenguyun market is higher than that of the Beringin market. The trading experience / length of business of the Beringin market traders is more than that of Tenguyun market. (2) The total marketing cost in the Beringin market is Rp. 1,450,000, with an average amount of revenue of Rp. 92,500, and the average income is Rp. 1,357,500, compared to the Tenguyun market's average marketing cost of Rp. 1,050,500, with an average amount of revenue of Rp. 85,000, and the average income is Rp. 965,500. (3) Based on the results of the t test, the comparison of the income of cassava traders in the Beringin market and cassava traders in the Tenguyun market has a difference, namely, the t value is greater than the t table value, so in decision making there is a difference in the average income between cassava traders in the Beringin market and Tenguyun market cassava traders. Keywords: Comparative Income Analysis, Cassava Traders, Market

Detail Informasi