Tujuan penelitian ini adalah untuk mengetahui pengaruh secara parsial dan simultan biaya perjalanan, pendapatan, dan pendidikan terhadap intensitas kunjungan masyarakat di kawasan konservasi mangrove dan bekantan Kota Tarakan. Penelitian ini menggunakan metode kuantitatif yaitu penelitian yang menggunakan analisis data yang berbentuk numerik/angka. Secara parsial, biaya perjalanan tidak berpengaruh signifikan terhadap variabel dependen intensitas kunjungan, pendapatan tidak berpengaruh signifikan terhadap variabel dependen intensitas kunjungan, dan pendidikan tidak berpengaruh signifikan terhadap variabel dependen intensitas kunjungan. Secara simultan, bersama-sama didapatkan hasil bahwa tidak terdapat pengaruh antara variabel biaya perjalanan, pendapatan, dan pendidikan terhadap intensitas kunjungan masyarakat di Kawasan Konservasi Mangrove dan Bekantan Kota Tarakan.

Kata-kata Kunci : Biaya Perjalanan, Intensitas Kunjungan, Pendapatan, Pendidikan.

The purpose of this research was to figure out the effect of traveling cost, income, and education on intensity of community visit in both mangrove and Dutch monkey conservation areas of Tarakan, This research used a qualitative method and the data were collected using questionnaires distributed to the respondents. Based on the analysis results, travel cost did not partially and significantly affect visit intensity with the I-count value of less than Hable value(· 1.015 < 1.672); travel cost did not partially and significantly affect on income with the !-count value of less than I· table value (-0278 < 1.672), and travel cost did not partially and significantly affect education with the I-count value of smaller than t-table value (1,595 < 1.672). The research results show that travel cost, income, and education did not simultaneously affect community visit intensity in both mangrove and Dutch monkey conservation areas ofTarakan with the F-count value of smaller than F-table value (I .304 < 2. 77). Thus, it can be concluded that travel cost, income, and education simultaneously did not affect community visit intensity in both Mangrove and Dutch Monkey Conservation Areas ofTarakan. Keywords: Travel Cost, Visit Intensity, Income, Education.